With Streaming and WiFi becoming the norm what will happen to Cable?
Pre-COVID, during COVID, and today, post-COVID, people were trapped. In some cases, especially during the COVID Era, multiple generations were in the same home. There were re-runs but sci-fi fanatics knew the future. Today, has the movie night disappeared?
Across North America the capitalist market is one that encourages competition. Once upon a time you could get multiple channels with a single subscription arriving on a single bill. At that time people complained about cable. But today with multiple streaming networks and rising inflation (cost of living), just paying for food and clothes, the night of the movie night be out-of-reach for so many.
During Cable times there was competition but many subscribed. Although neighbours plans and channels may have differed they had the most basic. Today it has changed. We have entered WiFi times.
In Canada there are many streaming services, showing movies and TV using WiFi. Netflix, based in USA, was the first to enter the Canadian market. Today there are many in Canada including Crave (offered by Bell Media), Xfinity (offered my Rogers), Disney+, Amazon Prime, and the classic Netflix. YouTube is still there on WiFi but as there are more offerings in the market its selections are becoming more narrow. Together with these and other paid subscriptions Canada has CBC Gem, Canada’s beloved CBC viewing offered through WiFi; This Hour Has 22 Minutes and other classics can be caught on CBC Gem.
With streaming, another revenue stream open, what will happen to the movies that used to play on Cable? Whether the rights to a movie were owned by Disney or another company, the movie was often played on cable for all with a subscription; today if the movie rights are owned by a company they are more likely to featured on a streaming platform rather than on cable.
The Christmas season was here. Whether you celebrate the holiday you can’t deny that there are a lot of closures during the season and December has become a month to gather with family in Canada (escape the winter gloom and be prepared for the snow storm). This season was a test: how many family movies were on TV?
Depending on the course of this season we might know: is the conversation becoming more inevitable or are we going to re-enter the Era of Books? With high costs for food and necessities you can’t deny that some may cancel Cable and Streaming so they can concentrate on the Book.
The Nova's Rays 